What’s better than watching the Men In Black?

Being one of them. But to recruit new agents, the challenge should be like the MIB HQ.

Seen by everyone but spotted by a chose few.

A really fun campaign where the main challenge video was in Russian. ‘Coz why the hell not?

THE VERY RUSSIAN CHALLENGE

THE HIDDEN-IN-PLAIN-SIGHT HINTS

THE INCOGNITO WEBSITE

THE CASE STUDY

  • 1 x Blue Elephant
    3 x Baby Blue Elephants (shortlists)