ANIRUDH VENUGOPAL
/ COPYWRITER
/ CREATIVE DIRECTOR
/ COPYWRITER
/ CREATIVE DIRECTOR
/ COPYWRITER / CREATIVE DIRECTOR / COPYWRITER / CREATIVE DIRECTOR
I hate ads.
Oh yes, and I do it with the passion of a dying sun.
Let me ask you the last one you remember.
The one that didn’t feel like the interruption it was born to be.
The one that made you see or feel.
The one that made you pause over the ‘skip’ button.
Chances are, there are few. And even those are far between.
Each ad made owes it not just to the brand or the strategy, but to the person watching it.
It’s paid for by their time.
Minutes from their life, they’d rather spend doing something else.
For all those minutes, I’ll trade mine tossing, turning, thinking, and rethinking.
Something that’ll delight those deadened eyes.
I hate ads that reduce the lifeblood of brands into a number.
I hate ads that talk down to the very people that put the food on your table.
I hate these ads because
I love advertising.
-
2024 Cannes Lions Silver Glass Lion - Harpic Loocator #BeFreeToPee.
2021 Cannes Lions Silver Lion - Creative Strategy for The 8-Bit Journo.
2021 Cannes Lions Silver Lion - Digital Craft for The 8-Bit Journo.2021 Cannes Lions Silver Lion - Direct for The 8-Bit Journo.
2021 Cannes Lions Bronze Lion - Direct for The 8-Bit Journo.
2021 Cannes Lions Bronze Lion - Mobile for The 8-Bit Journo.
-
2021 Spikes Asia Bronze - Mobile Messaging for The 8-Bit Journo.
2021 Spikes Asia Silver - Media Market Disruption for The 8-Bit Journo.
2021 Spikes Asia Bronze - Direct Real-time response for The 8-Bit Journo.
2021 Spikes Asia Bronze - Direct Market Disruption for The 8-Bit Journo.
2021 Spikes Asia Bronze - Digital Single-Market campaign for The 8-Bit Journo.
2021 Spikes Asia Silver - Digital Market Disruption for The 8-Bit Journo.
2021 Spikes Asia Gold - Creative Strategy Market Disruption for The 8-Bit Journo.
2021 Spikes Asia Bronze - Creative Strategy Brave Brands for The 8-Bit Journo.
2021 Spikes Asia Gold - Brand Experience and Activation Use of Mobile & Devices for The 8-Bit Journo.
2021 Spikes Asia Gold - Brand Experience and Activation Single-Market Campaign for The 8-Bit Journo.
2021 Spikes Asia Bronze - Brand Experience and Activation Market Disruption for The 8-Bit Journo.
-
2025 Kyoorius Blue Elephant - Use of Traditional Media - Use of Publications for Conman Vs Common Man.
2025 Kyoorius Blue Elephant - Digital Craft Design - UX for UV Lync
2022 Kyoorius Purple Elephant - Zee Equality Award for Pehle Padhai Phir Shaadi.2022 Kyoorius Blue Elephant – Outdoor – Ambient & Point Of Purchase for Pehle Padhai Phir Shaadi.
2022 Kyoorius Blue Elephant – Direct– Out Of Home & Ambient for Pehle Padhai Phir Shaadi.
2022 Kyoorius Blue Elephant – Direct - Targeted Video for Pehle Padhai Phir Shaadi.
2022 Kyoorius Blue Elephant – Topical Advertising - Poster & Outdoor for Pehle Padhai Phir Shaadi.
2022 Kyoorius Blue Elephant – Topical Advertising - Experience & Activation for Pehle Padhai Phir Shaadi.
2020 Kyoorius Blue Elephant - Public Service Announcements for The 8-Bit Journo.
2020 Kyoorius Blue Elephant - Topical Advertising for The 8-Bit Journo.
2020 Kyoorius Blue Elephant - Design for Digital & Mobile Marketing for The 8-Bit Journo.
2020 Kyoorius Blue Elephant - Innovative use of mobile platforms for The 8-Bit Journo.
2020 Kyoorius Blue Elephant - Mobile Marketing Push Content for The 8-Bit Journo.
2020 Kyoorius Bronze Elephant - Creativity for good for The 8-Bit Journo.
2020 Kyoorius Black Elephant - Best of Show for The 8-Bit Journo.
2020 Kyoorius Blue Elephant - Digital Marketing - Websites Microsites and Blogs for #AgentIncognito.
-
2024 Effies India Gold for Harpic Loocator #BeFreeToPee in Household Supplies.2024 Effies India Gold for Harpic Loocator #BeFreeToPee in Non-Products.
2021 Effies India Silver for The 8-Bit Journo in New Product or Service.
2021 Effies India Bronze for The 8-Bit Journo in Experiential Marketing / Brand Experience.
FACEBOOK THUMBSTOPPERS
3500+ scripts. 200+ agencies. 10 seconds. 5 lines. 1 ad.
IMPACT 30u30 2022
Some of the most talented folks I’ve met.
AFAA FASTTRACK 2019
Represented Indian advertising in Malaysia.