ANIRUDH VENUGOPAL

/ COPYWRITER

/ CREATIVE DIRECTOR

/ COPYWRITER

/ CREATIVE DIRECTOR

/ COPYWRITER / CREATIVE DIRECTOR / COPYWRITER / CREATIVE DIRECTOR

Anirudh hates ads.

That’s why he tries to make ones others won’t. The cynic in him evaporates the moment he strikes an insight. From a media hack to a digital haunting, anything is game.

That took him from writing blogs to becoming Founding Partner and Sr. Creative Director at tgthr., India's youngest agency to win at Cannes. Along the way, he bagged 6 Lions, IMPACT 30 Under 30, Facebook Thumbstoppers, and repped India at the AFAA Summit in Kuala Lumpur.

While he likes skipping ads, he loves the ones that make you stay.

  • 2024 Cannes Lions Silver Glass Lion - Harpic Loocator #BeFreeToPee.

    2021 Cannes Lions Silver Lion - Creative Strategy for The 8-Bit Journo.

    2021 Cannes Lions Silver Lion - Digital Craft for The 8-Bit Journo.

    2021 Cannes Lions Silver Lion - Direct for The 8-Bit Journo.

    2021 Cannes Lions Bronze Lion - Direct for The 8-Bit Journo.

    2021 Cannes Lions Bronze Lion - Mobile for The 8-Bit Journo.

  • 2021 Spikes Asia Bronze - Mobile Messaging for The 8-Bit Journo.

    2021 Spikes Asia Silver - Media Market Disruption for The 8-Bit Journo.

    2021 Spikes Asia Bronze - Direct Real-time response for The 8-Bit Journo.

    2021 Spikes Asia Bronze - Direct Market Disruption for The 8-Bit Journo.

    2021 Spikes Asia Bronze - Digital Single-Market campaign for The 8-Bit Journo.

    2021 Spikes Asia Silver - Digital Market Disruption for The 8-Bit Journo.

    2021 Spikes Asia Gold - Creative Strategy Market Disruption for The 8-Bit Journo.

    2021 Spikes Asia Bronze - Creative Strategy Brave Brands for The 8-Bit Journo.

    2021 Spikes Asia Gold - Brand Experience and Activation Use of Mobile & Devices for The 8-Bit Journo.

    2021 Spikes Asia Gold - Brand Experience and Activation Single-Market Campaign for The 8-Bit Journo.

    2021 Spikes Asia Bronze - Brand Experience and Activation Market Disruption for The 8-Bit Journo.

  • 2025 Kyoorius Blue Elephant - Use of Traditional Media - Use of Publications for Conman Vs Common Man.

    2025 Kyoorius Blue Elephant - Digital Craft Design - UX for UV Lync

    2022 Kyoorius Purple Elephant - Zee Equality Award for Pehle Padhai Phir Shaadi.

    2022 Kyoorius Blue Elephant – Outdoor – Ambient & Point Of Purchase for Pehle Padhai Phir Shaadi.

    2022 Kyoorius Blue Elephant – Direct– Out Of Home & Ambient for Pehle Padhai Phir Shaadi.

    2022 Kyoorius Blue Elephant – Direct - Targeted Video for Pehle Padhai Phir Shaadi.

    2022 Kyoorius Blue Elephant – Topical Advertising - Poster & Outdoor for Pehle Padhai Phir Shaadi.

    2022 Kyoorius Blue Elephant – Topical Advertising - Experience & Activation for Pehle Padhai Phir Shaadi.

    2020 Kyoorius Blue Elephant - Public Service Announcements for The 8-Bit Journo.

    2020 Kyoorius Blue Elephant - Topical Advertising for The 8-Bit Journo.

    2020 Kyoorius Blue Elephant - Design for Digital & Mobile Marketing for The 8-Bit Journo.

    2020 Kyoorius Blue Elephant - Innovative use of mobile platforms for The 8-Bit Journo.

    2020 Kyoorius Blue Elephant - Mobile Marketing Push Content for The 8-Bit Journo.

    2020 Kyoorius Bronze Elephant - Creativity for good for The 8-Bit Journo.

    2020 Kyoorius Black Elephant - Best of Show for The 8-Bit Journo.

    2020 Kyoorius Blue Elephant - Digital Marketing - Websites Microsites and Blogs for #AgentIncognito.


  • 2024 Effies India Gold for Harpic Loocator #BeFreeToPee in Household Supplies.

    2024 Effies India Gold for Harpic Loocator #BeFreeToPee in Non-Products.

    2021 Effies India Silver for The 8-Bit Journo in New Product or Service.

    2021 Effies India Bronze for The 8-Bit Journo in Experiential Marketing / Brand Experience.

FACEBOOK THUMBSTOPPERS

3500+ scripts. 200+ agencies. 10 seconds. 5 lines. 1 ad.

IMPACT 30u30 2022

Some of the most talented folks I’ve met.

AFAA FASTTRACK 2019

1/6 to represent Indian advertising in Malaysia.